Founder and head of the training center "33 desires", chairman of the committee for the development of women's entrepreneurship "Support of Russia" Alina Semyonova from the Vladimir region spoke about the secrets of doing business like a woman.
She noted that men make their way in business with their foreheads, act straightforwardly. Scientists confirm that their neural connections are developed in both hemispheres of the brain, and in women, neural connections are in the connection between the right and left hemispheres. This allows them to act in a fantasy, at some moments to be distracted from the goal. But this does not mean that a woman's path in business will be longer and more difficult. A temporary retreat can lead to the right ideas and people to help you get things done.
"Women have practically no strategic thinking. But this is their strength, irrational thinking makes women turn on their instincts. At the same time, they do not separate thoughts and feelings, but accept both of these factors. Men can also have this feature. For example, American President Donald Trump said: “I don’t think at all, I trust my intuition,” Semyonova said at a marathon for entrepreneurs.
She stressed that in an information-rich age, it can be difficult to make the right decision and calculate the profitability of a business. In such cases, female intuition helps.
The owner of the Tolstoy Wear brand, Mikhail Kuznetsov from Tatarstan, urged to think positively and "not wait" in a crisis.